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X-ORIGINAL-URL:https://www.tekstack.com/
X-WR-CALNAME:TekStack
X-WR-CALDESC:TekStack | Software for B2B Tech companies
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BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-d30cfe3deca3ec4de141fcf9c31097a3@tekstack.com
DTSTART:20231129T130000Z
DTEND:20231129T140000Z
DTSTAMP:20231113T181100Z
CREATED:20231113
LAST-MODIFIED:20231113
PRIORITY:5
TRANSP:OPAQUE
SUMMARY:Growing a tech business?  Punch Above your Weight in 2024
DESCRIPTION:Smaller tech companies have no shortage of competition.  2023 has been reported to be especially hard in terms of new customer acquisition.  Better funded competitors can easily outspend you.  However, not all hope is lost.  There are ways to turn your vulnerabilities into superpowers.\nThis 30 min webinar will focus on how you can take your share of new customers in 2024.\nWe’ll introduce actionable concepts like:\n\nWhy hyper focus is the best way to grow\nHow to pick an ICP (Ideal Customer Profile)\nHow to build high quality ICP lists\nHow to look like an industry expert\nBest ways to target ICPs with limited marketing spend\nThe metrics to care about\n\n \nThe webinar will be led by Marc DiGiorgio, Founder of TekStack.  Marc has 25 years experience building technology companies.  He has always worked for the underdog and knows how to navigate through competitive environments, especially in businesses that have limited sales and marketing resources.\nRegister by providing your email address:\nvar loc = "https://analytics-ca.clickdimensions.com/tekstackcom-apxim/pages/";\n\n\n
X-ALT-DESC;FMTTYPE=text/html:<p>Smaller tech companies have no shortage of competition.  2023 has been reported to be especially hard in terms of new customer acquisition.  Better funded competitors can easily outspend you.  However, not all hope is lost.  There are ways to turn your vulnerabilities into superpowers.</p>
<p>This 30 min webinar will focus on how you can take your share of new customers in 2024.</p>
<p>We’ll introduce actionable concepts like:</p>
<ul>
<li>Why hyper focus is the best way to grow</li>
<li>How to pick an ICP (Ideal Customer Profile)</li>
<li>How to build high quality ICP lists</li>
<li>How to look like an industry expert</li>
<li>Best ways to target ICPs with limited marketing spend</li>
<li>The metrics to care about</li>
</ul>
<p>&nbsp;</p>
<p>The webinar will be led by Marc DiGiorgio, Founder of TekStack.  Marc has 25 years experience building technology companies.  He has always worked for the underdog and knows how to navigate through competitive environments, especially in businesses that have limited sales and marketing resources.</p>
<h2>Register by providing your email address:</h2>
<p><script type="text/javascript">var loc = "https://analytics-ca.clickdimensions.com/tekstackcom-apxim/pages/";</script><br />
<script type="text/javascript" src="https://cdn-ca.clickdimensions.com/web/v10/CDWidget.js"></script></p>
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URL:https://www.tekstack.com/events/growing-a-tech-business-punch-above-your-weight-in-2024/
ORGANIZER;CN=Marc DiGiorgio:MAILTO:marc@tekstack.com
ATTACH;FMTTYPE=image/png:https://www.tekstack.com/wp-content/uploads/2023/08/email-banner-2.png
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