One simple step to accelerate your marketing leadership career in the post-apocalypse of 2024. All you need to do is think like a CEO. Every tech company’s magic number now needs to approach 1.5 to 2.0. That is, booking $2 in ARR with a sales and marketing spend of...
How B2B tech companies that have limited sales and marketing capacity can outperform their competition through a hyper focused approach to market strategy. This 30 min webinar will provide lots of important information for any B2B tech company that wants to improve...
We serve customers in one industry: companies that sell technology to other businesses. We provide them with tools to grow more profitably, with what we like to call integrated revenue operations. TekStack is built on Microsoft Cloud, with products like Power Apps,...
If B2B Tech companies want to grow profitably, then how you manage revenue is important. The current end-to-end revenue management process is broken It’s fraught with errors, and example of just a few of those are: Copy/Paste errors Takes too much time to generate...
It’s Event Season. Your booth is picked, logistics are set. Now it’s time to maximize on your presence. You’ve spent a lot of time and money on this event, here are a few tips to getting the most out of it: Pre-Event Promotion & Planning T minus 30:...
The website is usually seen as something that falls under marketing’s domain as a platform for branding, messaging, and content dissemination. What shouldn’t be overlooked is that it’s a powerful asset for the sales team as well. High-intent website visitors, those...
An issue that Microsoft partners are facing this year, especially Business Central partners, is what many in our ecosystem refer to as ‘True Down’ risk. The antonym of ‘True Up’, True Down refers to the consumption gap that your customer may be realizing today. ...
As a sales manager trying to manage multiple reps, each of whom might have dozens of open opportunities; it can feel like an uphill task to identify how much of that funnel is real. After all, you would have a responsibility to the boss and the board; and a duty to...
Software deals are facing more scrutiny than ever. With deals extending longer, and win rates heading down not up, its important to put your best efforts into the deals that are in front of you. Here are five ways sellers constantly f*@k up deals, and tips to avoid...
Firstly, lets align on what revenue operations is. Here is the definition we at TekStack work from: Revenue operations (RevOps) aligns the processes, tools, and teams involved in generating revenue within a company. It brings together different functions, such as...
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